“Each time a woman stands up for herself, without knowing it possibly, without claiming it, she stands up for all women.”
I have spent a lot of years as an executive in children’s content at public broadcasters. I’ve interviewed lots of young girls, and talked to them about many topics. Recently-with the Dream Gap research from Barbie- I wanted to chat with more girls. Such interesting research! Mostly, I talked to young girls I know, to see what they thought of the results of this research: that by the age of 5, girls begin to lose self-confidence in their intelligence and abilities. This was more than for my job, it was for me, other women, and girls for the future! A lot at stake.
As always, the girls had a lot to say, and I loved how quickly they came up with reasons for the results. Two young girls said that boys see boys when they watch TV...that most lead characters on shows are boys, making boys seem like they are smarter, because they are leaders. The girls are right. In North America, 65% of protagonists in kid’s shows are boys, with girls only being the main character about 35% of the time.
I spent last weekend with one of my best friends, her young daughter and her daughter’s bestie. The girls spent almost the whole time choreographing dance routines, so I wasn’t sure if they would be interested in this research. But it only took them a moment to talk about how they mostly hear about men in school. The historical leaders, presidents, prime ministers, heroes, astronauts and other people they are told about. They don’t hear about famous women nearly as much. They said they want to hear more about women leaders!
On my way home from the weekend away, I chatted with two 10 year old girls on my street about The Dream Gap Project. They agreed that girls would feel smarter if they saw more role models, and felt strongly about changing the names of all the schools. “They are all named after men,” one said. “That’s why we have to fight for girl power, ” said the other.
I felt so girl powered up after the weekend that I just wanted to say “Thanks, Barbie” for doing the research that can get lots of girls talking. All good movements start from the ground up, so we need our girls to feel empowered. Now we just have to find ways to make girls more present on tv shows, in school, and at the forefront of the world around them. I’m totally in and feel like I have to do my part. Girl power, indeed!
Because we love talking to kids, here’s a video we shot at the Center for Scholars and Storytellers with boys and girls reacting to the Dream Gap research.